Prints
Out-of-Home
Social Iterations
Art Director: Sarah Ward
Copywriter: Samuel Haggard
Content Creator: Grayson Hardman
American Museum of Natural History
An elementary field trip to the museum was always boring. But what we didn't understand back then is that there are exhibits so mind-bogglingly cool that they're unbelievable. This campaign focuses on the most unimaginable exhibits, without even showing what they are.